Abstract textured artwork with curved white shapes on a dark blue-gray background.

nils frahm's day

Worn dark poster with abstract white brush strokes and large black stylized text on a beige wall. (unblast.com)

This project involves designing a cohesive promotional campaign for Day by Nils Frahm, including a concert poster and a vinyl sleeve. Known for blending classical piano with ambient and electronic elements, Frahm creates atmospheric, introspective compositions that evoke stillness and reflection, guiding the visual system across all applications.

A grungy door covered in torn posters and graffiti in green and blue, with a black handle. (mockups-design.com)

Three scanned compositions were blended digitally to build depth and atmosphere. A palette of blues reflects the album’s ambient soundscape, while layered textures echo the subtle noise and emotional undertones of the music.

Two vinyl records, one red and one blue, displayed above boxes of records, including one labeled Nilda Frahry. (Matt Smith, behance)

The vinyl sleeve expands the concept through physical layering. The mark-making is screen-printed onto a transparent plastic outer sleeve, while the inner jacket is finished in a solid blue that mirrors the poster’s visual language. When assembled, the layers combine to recreate the full composition; when separated, they reveal individual elements of the design. 

Clear vinyl record with a blue label inscribed with 'nils frahm' and 'side A'. (unblast.com)

Together, the poster and vinyl form a unified system that translates the album’s introspective mood into a tactile and immersive visual experience.

Clear vinyl record with black and white abstract splatter art on cover and inner sleeve.
Close-up of a row of vintage vinyl record sleeves stored upright in a wooden crate. (Tima Miroschnichenko, pexels)

Credits

Photography
Tima Miroshnichenko (unsplash)

Mockups
Matt Smith (behance)
mockups-design
unblast

BRANDING DESIGN TYPOGRAPHY PACKAGING LOGOTYPE WEB DESIGN MOTION DESIGN ILLUSTRATION
BRANDING DESIGN TYPOGRAPHY PACKAGING LOGOTYPE WEB DESIGN MOTION DESIGN ILLUSTRATION
BRANDING DESIGN TYPOGRAPHY PACKAGING LOGOTYPE WEB DESIGN MOTION DESIGN ILLUSTRATION
BRANDING DESIGN TYPOGRAPHY PACKAGING LOGOTYPE WEB DESIGN MOTION DESIGN ILLUSTRATION
BRANDING DESIGN TYPOGRAPHY PACKAGING LOGOTYPE WEB DESIGN MOTION DESIGN ILLUSTRATION